Delight your venues, grow combos, and drive sales, all with our on-trade marketing AI platform
We run your branded content and local ads through the socials of venues serving your brand, creating value for the venue, for sales, and for the brand.
Real food. Real venues. Your brand on the table.
The process
From brief to live in venues, in under two weeks
- 1
Define and scope
You set the product, offer and venues that qualify. We turn it into a ready-to-run campaign brief.
- 2
We build and launch
Content, offers and local ads go live on each venue's own channels, under your brand guidelines.
- 3
Track and optimize
Enterprise reporting rolls up every post, ad and offer, so you see what's working and adjust.
Powered by AI
You define the campaign.
We run everything.
Your team sets the products, goals and venues that qualify. HeroContent builds every offer, runs the content and local ads through each venue, and reports back, all without adding work to your plate.
Book a callMarketing agent
- Capture & plan from real venue photos
- Place product, venue approves
- Launch combo & ads, close with proof
Combo management
- Offer, promotion and creative, handled
- Reps request or check it on the spot
- Ad budget as an extra incentive
One program. Everyone wins
For brand marketing
Presence where your product is consumed
Your brand in local feeds, plus local ads from a trusted page, at lower cost than running it yourself.
- Organic and paid reach from venues your customers already trust
- You own the category — we swap your product in, no competing branding
- Enterprise reporting across every venue, post and ad
Built for every drinks category in the on-trade
Beer and cider
- · Draught share and pour tracking
- · Seasonal and non-alc launches
- · Exclusive on the venue's page
Spirits and ready-to-drink
- · Cocktail menu placement
- · Night-time occasion content
- · Trade-up messaging
Soft drinks and energy
- · Food and drink pairing offers
- · QSR and casual dining reach
- · Late-night impulse occasions
Coffee and food service
- · Ingredient and recipe placement
- · Breakfast and lunch dayparts
- · Café and bakery reach
Beer and cider
- · Draught share and pour tracking
- · Seasonal and non-alc launches
- · Exclusive on the venue's page
Spirits and ready-to-drink
- · Cocktail menu placement
- · Night-time occasion content
- · Trade-up messaging
Soft drinks and energy
- · Food and drink pairing offers
- · QSR and casual dining reach
- · Late-night impulse occasions
Coffee and food service
- · Ingredient and recipe placement
- · Breakfast and lunch dayparts
- · Café and bakery reach
Let's plan your campaign
A 30-minute call with our team to talk through your markets, category and goals, and what a campaign could look like. No software for your team to log into — we run the implementation.
- ✓What we'd run: content, offers, ads and reporting, done for you
- ✓A program scoped to your markets and category
- ✓Pricing per venue or per impression, built around your budget